Royal Enfield sales up 27 percent in January, exports down 22 percent

Royal Enfield, which has held a major share in the power bike segment in the country for the past several decades, reported total sales of 74,746 units in January including exports.

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This is an increase of 27 percent on a year-on-year basis. Royal Enfield sold 58,838 units in the same month last year.

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Domestic sales of Royal Enfield stood at 67,702 units. This is an increase of 36.2 percent over the previous year.

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However, its exports declined by 22.7 percent to 7,044 units. Exports stood at 9,112 units in the same month last year.

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B Govindarajan, CEO, Royal Enfield said, “We have started the new year with an encouraging performance in the domestic market.

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Launched last month in India and Europe, the Super Meteor 650 has received a very good response and has a strong number of early bookings."

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The new Super Meteor 650 is the third motorcycle in the company's current lineup to use the 648cc parallel twin engine.

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